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Extreme macro close-up of a single 4C curl coil coated in shea butter product, light refracting through moisture, individual strand definition visible, creamy bokeh background
Small-batch · Hand-poured · Amber glass

Your hair already knowswhat it needs.

Butter-rich curl creams and oil elixirs from raw shea, black castor, and baobab. Formulated for 4C coils. Nothing you can't pronounce.

Build Your RitualHow we make it
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100%
Pronounceable ingredients
4C
Formulated for your coils
Hand-mixed
Every batch, every time
Amber glass
Zero plastic packaging
Raw Shea ButterBlack Castor OilBaobab ExtractRosemary HydrosolMango ButterArgan OilHibiscus PowderAloe Vera JuiceJojoba Seed OilMarshmallow RootAvocado ButterYlang YlangRaw Shea ButterBlack Castor OilBaobab ExtractRosemary HydrosolMango ButterArgan OilHibiscus PowderAloe Vera JuiceJojoba Seed OilMarshmallow RootAvocado ButterYlang Ylang
Four amber glass bottles and jars of Coil hair care products arranged on raw linen cloth with dried botanicals, overhead photograph
Save 25% · Best Value

What's inside

  • Scalp Clarifying Rinse · 4 fl oz
  • Deep Moisture Mask · 8 oz
  • Butter-Rich Curl Cream · 8 oz
  • Sealing Oil Elixir · 2 fl oz
New to Coil? Start here

The Starter Ritual

Four products. One complete wash day. Sequenced from cleanse to seal — so you learn the ritual while you feel the results. Your first step into 4C coil care that actually works.

$89$118You save $29
🌿No sulfates or parabens
🫙Amber glass — reusable
✦Free shipping over $75

The Curated Collection

Your wash day, in the right order.

Each product is sequenced by ritual — not alphabetically, not by popularity. Scroll through and build your routine as you discover it.

1
Cleanse
2
Condition
3
Seal
4
Protect
Amber glass bottle of scalp clarifying rinse on terracotta tile with dried rosemary sprig, natural window light

Key Ingredients

Rosemary Hydrosol · Apple Cider Vinegar · Aloe Vera

Clears buildup without stripping natural oils

Step 1 · Cleanse

Scalp Clarifying Rinse

Reset without stripping

$284 fl oz
Wide-mouth amber glass jar of marshmallow co-wash cream on raw linen cloth with marshmallow root pieces, overhead pour shot

Key Ingredients

Marshmallow Root · Slippery Elm · Aloe Vera Juice

Gentle enough for every wash day

Bestseller

Marshmallow Co-Wash

Cleanse and condition in one

$328 oz
Finger scooping thick ivory cream from an amber jar of deep moisture mask, product showing rich creamy texture, baobab pods in background on linen

Key Ingredients

Baobab Oil · Mango Butter · Hibiscus Powder · Avocado

Penetrates the cortex, not just the surface

Step 2 · ConditionBestseller

Baobab Deep Moisture Mask

20 minutes to completely transformed coils

$388 oz
Amber glass spray bottle of aloe leave-in mist catching afternoon window light on wooden surface, aloe leaves nearby

Key Ingredients

Aloe Vera Juice · Rose Water · Glycerin · Silk Amino Acids

Lightweight moisture without the weight

Aloe Leave-In Mist

Refresh between wash days

$246 fl oz
Overhead photograph of amber jar of shea butter curl cream with product scooped onto a wooden spatula, raw shea butter chunks and cocoa pod on terracotta tile background

Key Ingredients

Raw Shea Butter · Black Castor Oil · Glycerin · Rosemary

The one your coils will ask for by name

Step 3 · SealBestseller

Shea Butter Curl Cream

Definition without crunch. Moisture without frizz.

$368 oz
Amber jar of black castor twist butter on terracotta tile with jamaican black castor oil seeds scattered around it, natural light

Key Ingredients

Jamaican Black Castor Oil · Kokum Butter · Beeswax · Ylang Ylang

Twist-outs that last 5–7 days

Black Castor Twist Butter

Hold that celebrates shrinkage

$346 oz
Small amber dropper bottle of sealing oil elixir catching golden window light, oil droplet forming at tip, terracotta background

Key Ingredients

Baobab Oil · Argan · Jojoba · Vitamin E · Neroli

2–3 drops seals a full head of 4C coils

Step 4 · Protect

Baobab Sealing Elixir

Lock in every drop of moisture

$422 fl oz
Amber dropper bottle of rosemary growth oil on wooden surface with fresh rosemary sprigs and dried herbs, warm morning light

Key Ingredients

Rosemary Essential Oil · Black Castor · Peppermint · Biotin

Used nightly. Results in 6–8 weeks.

Rosemary Growth Oil

Scalp health is hair health

$382 fl oz

Not sure where to start? The Starter Ritual covers all four steps.

See the bundle ↑

Raw Materials

Every ingredient has a name, an origin, and a reason.

We source from women-owned cooperatives across West Africa. We pay above fair-trade rates. We use everything unrefined — because refining strips the compounds that actually work on 4C coils.

Raw unrefined shea butter chunks in a wooden bowl, ivory-yellow color, natural light from window

Raw Shea Butter

Sourced from women-owned cooperatives in Tamale, Ghana

Deep emollient that melts at body temperature — seals moisture without sitting on top of the strand.

“Unrefined. Ivory-yellow. Smells like what it is.”

Dark amber bottle of jamaican black castor oil on terracotta surface with castor beans scattered around

Jamaican Black Castor Oil

Cold-pressed in Kingston, Jamaica

Thickens the hair shaft, strengthens the cortex, promotes growth from the follicle.

“The one ingredient 4C naturals have trusted for generations.”

Golden baobab oil in small amber glass dropper bottle on linen cloth with baobab fruit pod

Baobab Oil

Wild-harvested in Senegal and Mali

Omega 3-6-9 profile penetrates the cortex. Lightweight enough to not weigh down fine 4C strands.

“The tree of life — for good reason.”

The Coil Promise

Every Coil product ships with a full ingredient list — INCI name and common name, side by side. No “fragrance.” No “proprietary blend.” If it's in the jar, it's on the label.

100% Pronounceable
Ingredients
Fair-trade West Africa
Sourcing
Amber glass Linen wrap
Packaging
Under 200 units each
Batch size

From the community

Women who survived the big chop tell it straight.

Woman with beautifully defined 4C coils smiling, natural hair styled in wash-and-go

Amara Osei

4C, high porosity

“I've been on my natural hair journey for six years. The Shea Curl Cream is the first product that gave me definition without crunch on my 4C coils. I cried actual tears on wash day.”

Atlanta, GA

“The ingredient list is everything. I can pronounce every single thing in that jar. My scalp hasn't been this healthy since before I started relaxing.”

Kezia Mburu

Brooklyn, NY · 4C, low porosity

Close-up of moisturized 4C coils with visible definition and sheen after using Coil products

Wash day results using the full Starter Ritual

“I've tried everything. Every brand that claims to be “for 4C hair.” Coil is the first one that actually knows what 4C hair needs. The Baobab Mask alone is worth the price of the bundle.”

Destiny Williams

Houston, TX · 4C, medium porosity

“My twist-outs lasted 7 days. Seven. I'm not a seven-day twist-out person. I am now.”

Nadia Kamara

Chicago, IL · 4C, high porosity

Natural hair styled in protective twists, healthy looking 4C coils with visible moisture and definition

7-day twist-out using Black Castor Twist Butter

Made by someone who's been where you are.

Coil started in a kitchen in Durham, NC. After the big chop, after the failed protein treatments, after the six-month moisture reset — the founder stopped buying products and started making them. Every formula was tested on her own 4C coils first.

Each batch is still mixed by hand. Still poured into amber glass. Still shipped in linen. The kitchen got bigger. The coils are still the ones being consulted.

Every batch, numbered

Batch #2026-02
MixedFebruary 18, 2026
Units148 jars
Poured byNadia + Amara
Ships in3–5 business days
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